Website design companies focus on creating a captivating web browsing experience as it is crucial for the success of any website. Today designers are working towards regularly updating their designs to be as engaging to the visitors as possible. Los Angeles web design companies are paying more attention to constantly innovating the websites. Spending time on marketing the website and not making the browning experience engaging is going to cause your visitors to drastically drop off from the website in seconds, causing all the effort and expenditure to be eventually unsuccessful.
So what are the few points that you must keep in mind to ensure that your website visitors spend enough time browsing your entire website? Here are a few points that we think you should use when designing your website.
- Eye-catching typography
- One page website
- Creative graphics
- Immersive Scrolling experience
- App style navigation
- Multiple Visuals
1. Eye Catching Typography:
It is essential to emphasize the way you choose to design your landing page since that is the first page that a visitor will see when they land on your website. A website with a badly designed landing page will cause a bad first impression and may even lead to visits leaving the website before completely browsing through it. Now when we focus on crafting eye-catching typography for the landing page, we must focus on the text and the graphic we choose for it. The text must be short, bringing forward the message in a crisp and creative way. The graphics should be visually appealing, hence the fonts and color play a vital role in bringing the visitor’s notice right to the text. The graphics should be in line with the tonality of the website. You can choose to go as creative as you possibly can to ensure the website gains more traction from the visitors. You can choose to focus on a certain part of the typography by opting for one that is multi-colored wherein each word is highlighted by a color, or choose to have certain words in bold or as much creative liberty as you may desire.
2. One Page Website:
Imagining executing a one-page website may sound difficult, however, the concept of a one-page website is gaining popularity with time. These websites omit a visitor’s struggle of opening multiple tabs in the menu and spending time browning all the website content.
These websites are concise and create almost seamless navigation for every type of visitor, thus attracting more viewers. One-page websites aid in seamless scrolling and by providing the visitor with all the information required, in a concise manner. These kinds of websites are suitable for topics that are narrower and can be delivered quickly.
This puts designers to work specifically towards finding and putting together the pieces of content that they believe to be most crucial and need to be showcased on the website.
3. Creative Graphics:
When we say the sky is the limit, we truly can use that phrase for graphic design. With the audience engaging in creative storytelling and technology supporting our creative thinking, web designers have the creative support to make their websites as immersive as they can. Graphics play a key role in attracting a visitor to a particular page and having their attention on the content displayed on it. Hence, today designers are focusing on making the website as graphically enticing as they possibly can. Graphics allow creative storytelling through visual keys and colors. Today there is no limit to creativity and technology has allowed designers to use their skills in designing the websites in the most attractive manner.
4. Immersive Scrolling Experience:
When everything around us is being innovated with new and improved technologies, then why should we leave scrolling behind? Regular vertical scrolling across a website may sound as mundane as going grocery shopping in the same monotonous way. But what if, in 2022 we decide that we will revamp the routine, and make innovative changes to our regular scrolling experience? Yes, that does sound exciting and will be even more attractive to a visitor to the website. We can change our browsing experience in a new and interactive manner to ensure the visitors not only enjoy the immersive experience but also browse through the entire website content.
Horizontal scrolling is an interesting way to have the attention of the audience on the website. This is a different type of scrolling and makes the visitor eager to know what comes next.
Interactive scrolling is another example of the kind of experience the web designers can offer to the visitors. This scrolling activates innovative designs on the screen as and when the visitor moves across the page.
5. App Style Navigation:
Today, audience members are accustomed to using apps and are comfortable with the mode of navigation on an app. Apps make it seamless to move from one piece of content to the other. Similarly, websites today must adapt their format of displaying content to that of an app. The framework and alignment of the information displayed are more visually pleasing and create a sense of convenient accessibility across individual pages.
6. Multiple Visuals:
Visuals play an important role in storytelling, by making the visitor draw an understanding of the message through creative images and videos. Most websites today use the support of visual aids to build traction for their websites. What’s new is making use of a little page space and stacking multiple images in that confined area. Yes, it may sound like a mess however these kinds of smartly designed spaces can act as a tool in instantly catching a visitor’s attention. This collage concept can be designed with multiple borders, highlights or bold borders that make the images come to life and grasp the visitor’s attention to the space.
Today, with more and more websites being developed, it is very important to ensure that your website makes the visitor spend time on it and delivers the information in the right manner. With an audience spoilt for choice in this digital world, it is essential that you master creative and smart designing to make your website their first choice.
Brijesh Jakharia co-founded SPINX Digital in 2005 and takes versed honor in casting web and mobile marketing results formid-market businesses to concerns. Marketing is his devotion, and the boot to make up a brand from the authority up has helped him handicraft prosperous brand yarns for world- class customers. While not at work, he loves to expend his moment on probation and perusing digital content stories.